Our mission, vision and strategy

Updated 11 February 2019


Effective, safe and accessible medicines and safe medical devices that benefit society


The Danish Medicines Agency: Among Europe’s best in class

  • Active dialogue and collaboration – value to citizens
  • Quality and on-time delivery
  • Professional expertise and commitment – a fantastic place to work!
  • Help boost Denmark as a leading life science nation
  • Driver of European collaboration and a strong international position

Culture and Values


  • We are on top of development
  • We put together the right team for the task at hand
  • We act in a timely manner
  • We communicate actively and strategically


  • We are a driver of European collaboration
  • We incorporate Denmark into Europeran solutions
  • We position ourselves internationally with a firm footing in Europe
  • We excel professionally through the European collaboration


  • We welcome and respond to feedback - also when we are criticized
  • We solve our tasks in dialogue with our surroundings
  • We work continuously to make improvements


  • We use our expertise to make decisions 
  • We deliver the right quality, at the right time with the right use of resources
  • We act with integrity, respect and responsiveness

Strategi 2017-2021

Strategy 2017-2021

The Danish Medicines Agency: Among Europe’s best in class! This is the title of our strategy for 2017-2021, which emphasises our commitment to both public health and growth in Denmark. The strategy describes a number of focus areas built on the five points of our vision.

The Danish Medicines Agency’s strategy 2017-2021 (PDF)

Licensing strategy (PDF)

Control strategy (PDF)

Pharmacovigilance strategy (PDF)

Strategy for medical devices (PDF)

Availability strategy (PDF)

IT strategy (PDF)

Communication strategy (PDF)

Quality strategy (PDF)


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